Rodrigo Arantes
Instituto #AJOGADA Founder | Game Designer
Founder of, who knows, the world's first gameology institute. I was the second Brazilian author to publish on the topic of business gamification on brazilian Amazon.com.br and I am developer of a circular business gamification canvas that uses RPG game mechanics and calculates the value of any company in levels of 10 per digit ranges:
up to 6 digits (0 to 100 thousand): Kombi / Food-truck,
6 to 7 digits 100 thousand to 1 million): Restaurant,
7 to 8 digits (1 to 10 million): Store,
8 to 9 digits (10 to 100 million): Super market,
9 to 10 digits (100 to 1 billion): Shopping center,
Over 10 digits (1 billion): Unicorn
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